Fitness in simple terms is being able to do daily chores without getting tired. There are proven studies that show fitness activities leading to improved physical agility as well as better mental health. Thus, the article has thrown a chunk of light on the How to develop workout streaming app like Peloton, which has further led to the digital transformation of the fitness industry.
In the current market, under the digital transformation, there are several fitness apps available that are not only user-friendly but easily accessible to all. Peloton is among these workout streaming apps that have been successful enough to transform the digital brand of the fitness industry. The market demographic of the physical fitness apps has been diverse, from a kid to a fully grown adult, it has a place for all. The apps not only focus on physical exercises but also help in inculcating the habit of healthy eating.
- Market Statistics of Fitness App Industry
- What Are Fitness Applications?
- What Are the Different Types of Fitness App Development?
- What is Peloton Fitness App? How Does It Work?
- Unique Features Of the Peloton Workout App
- How to Develop Apps Like Peloton?
- What Are the Earning Sources of Peloton Fitness App?
- Wrapping Up the Development of Workout Streaming Apps Like Peloton
- FAQ's
Market Statistics of Fitness App Industry
Thanks to rising health consciousness and the explosion of mobile devices, the market for fitness apps has grown significantly recently. As of 2024, below are some important market data for fitness applications:
- By 2024, revenue in the fitness apps market is expected to be $6.86 billion.
- With an annual growth rate (CAGR 2024-2029) of 7.96%, income is expected to be $7.06 billion by 2029, thereby projecting a market volume.
- In 2024, user penetration will be 11.63%; by 2029, it is predicted to reach 13.21%.
- Expected to be $17.84 is the average revenue per user (ARPU).
- Globally speaking, the United States ($2,061.00 million in 2024) will earn the most income.
What Are Fitness Applications?
Before creating a fitness app, let’s dive in on the basics!
Different types of apps cater to different types of needs, hence it becomes important to choose your specialized realm. Some apps address nutritional requirements. These apps focus on dietary and nutritional needs.
Then other apps track activities and record activities and calculate the estimated calories burnt. Then there are specialized apps that solely focus on the workout. They are like your digital professional trainer, which helps in doing different exercises and is customizable. Some famous apps are:
- Myfitnesspal
- Waterlogged
- Lose It
- Strava
- Nike Run Club and so on.
What Are the Different Types of Fitness App Development?
1. Diet and Nutrition Apps
These apps are especially focused on the eating habits of the user. Apps made by the fitness app development company recommend healthy food as per the requirement of the user, these apps are highly personalized and also have different modes. Basic things like intake of water needed in the body as per the body mass index and also need for protein, & fibers. Users have the facility to keep track of food intake during the day and in the end, calculate the calories taken. This helps in keeping the food habits in check. Also, recommendations of different dishes are provided.
2. Calories Tracking Apps
The application helps in keeping a record of different activities done by the user during the day. These activities are further converted into calories burnt throughout the day. It specifically caters to the needs of athletes as they keep a close watch on the calories burnt throughout the day. This app can track several physical activities like running, walking, climbing, and so on. It helps in giving a sense of motivation to do more.
3. Training Apps
It acts as your digital trainer. It provides different workout exercises and highly personalized training as per the needs of the user. Whether you want to lose weight or gain muscles, this is your go-to app. Exercises especially related to different parts of the body are also available, for example, there is an option of a full-body workout, lower body workout, bicep workout, tricep workout, calf muscles workout, core workout, arm workout.
These options can be personalized as per the needs of the user. Sworkit, Tone it up, Freeletics are good examples of these kinds of apps. After choosing the specialty you wish to work upon, the features of that app are very important.
What is Peloton Fitness App? How Does It Work?
Peloton is a fitness app from the US which has taken the fitness market from ground to earth. Season-wise workout session, the best music to perform your fitness and what not! Everything seems flawless when it comes to having apps like Peloton in your hands.
The peloton was discovered by the very proactive John Foley in 2012. This is a US-Based Exercise Equipment & Media Company operating from New York City. The main accessories from Peloton include:
- Stationary Bicycles: costing around US$1,895 to US$2,945
- Treadmills: costing nearly US$2,495 to US$4,895
Not only this, the company launched its much-awaited app wherein you get video streamings with a monthly subscription of $39. For users, who only wish to access the content on the app or website, then the subscription will cost them around $12.99 monthly.
Unique Features Of the Peloton Workout App
Every app has unique capabilities and tries to offer the best and the most simple user interface design for the user.
Signing Up
New users can start their fitness journey by setting up their accounts via logging in through their existing social networking accounts like Facebook, Google, or Instagram. Also, an option of setting up an account via a personal phone number is available, to set up the account phone number has to be put in an OTP would do the rest making it user-friendly.
Personalized Training Sessions
Personal information gathered from the user regarding the age, gender, body mass index, weight, percentage of fat, and what’s the goal of the user, helps in creating highly personalized fitness routines for the user. Moreover, the app helps you target the following basics of the body:
- Arms (Light Weight) Workout
- Boosting Power
- Strengthen Your Core
- Muscle Improvement
- Walk + Run
- Bodyweight Strength
- Yoga Classes
- Workout Focused Meditation, etc.
Fitness Routine Videos
Exclusive videos demonstrating the techniques of different exercises and also prerequisites and post requisites of exercise, the intake diet focussed on different routines, and the nutritional value of the food is also explained.
This feature also has the option of live video and so that the user has the facility to directly communicate to the trainer and the trainer can address the issues of the user. This would give it a more personalized touch. It would also help in keeping the user motivated and be in constant touch with the trainer.
Exclusive Fitness Routine
Different users will have different goals in the perspective of fitness; some want to gain weight, some want to lose some, and some want to build muscle, while others simply want to look lean. For those interested in cycling apps like Peloton can offer tailored routines that cater specifically to these goals. As per the requirements of the user, the app can provide customized fitness plans with a specific focus on the user’s set objectives. This approach not only enhances personalization but also includes features such as the ability to speak with experts for guidance and support.
Advertisement By the User
A user will not only be a client of the business but also advertise the business on social media platforms by sharing the goals achieved under the name of the respective fitness app. For instance, users of bike apps like Peloton often post their progress, which encourages others to join. The app’s social media page will also tag back the user once they complete a specific goal, keeping them motivated and loyal to the brand. Not only is this a great facility for users, but it also attracts new people on social media and creates brand goodwill. Additionally, regular appearances on social media would ensure users trust the brand.
Fixed Reminders
A customized reminder facility would be great for any user, as consistency is key to staying fit. Reminders help users stay on track by constantly notifying them of their workout times, diet schedules, and water intake. They can be tailored to the needs and preferences of each user, enhancing their utility.
Apps like Peloton also emphasize the importance of reminders for their users, helping them stay committed to their fitness goals. Throughout the day, a user will engage in various activities depending on their profession and age. For those with labor-intensive jobs, the app can specify the calories burned at the end of the day, while users with desk jobs will see comparatively fewer calories burned.
Calories Tracker
By keeping a track of the calories burnt, fitness schedules can be modified as per needs. Not only would it keep track of calories burnt but also intake of calories throughout the day by keeping a record of the specific food taken by the user and estimating the caloric value of the respective food. At the end of the day, the app would show net calories burnt, which will be highly useful for the user.
Read More: 24 Innovative Sports App Development Ideas
How to Develop Apps Like Peloton?
The idea of flawless fitness app development is not out of reach even for a newbie, if a professional app developer is hired. The development team should be experienced enough in the field which would further help in eliminating any problem efficiently and effectively.
1. Nature of the App
Identify the realm of the fitness app, such as apps like Peloton, that you want to specialize in and expand the scope of the app. Determine the services to be delivered through the app and create an outline of the development process. Planning is imperative and a prerequisite before development begins. Defining the boundaries of the app will lead to a more efficient and effective process.
2. Skilled Team
The team known in the market for delivering high-quality products and excellent after-services should be prioritized. The goal of the development team should be to create a user-friendly interface and a high-performance app with no glitches.
3. Fitness App Development
App developers and designers will prepare the technical blueprint of the app, which will be based on the app’s requirements and the fitness app development cost. Special features will be introduced at this stage, including customizable user interfaces, standard design elements, and other unique functionalities. Finally, the prototype of the app will be ready for review.
4. Suitable Platform
The operating system is the foundation of any app, whether it be Android or iOS, depending on the targeted audience. The user interface should be consistent across both systems, ensuring that the same features are available.
5. Quality Assurance
Constant quality checks should never be overlooked. These checks help identify any bugs in the system and ensure the app’s security. They are also crucial for the app’s smooth performance, ensuring all features work as intended. Maintaining high quality enhances users’ trust in the brand, making it imperative not to neglect this aspect.
6. Constant Updates
Updates are important to keep the app relevant to the needs of the user. Constant updates of the complete user interface will keep the excitement in the user going on and also with testing the app security of the data becomes important.
7. Analyzing Customer Feedback
Reviews by the customer should be considered and worked upon. New ideas or suggestions rendered by the users should be worked upon and be incorporated into the app. This would increase user loyalty and brand goodwill.
Incorporating elements from cycling apps like Peloton can further enhance the user experience, providing engaging content and features that keep users motivated and coming back for more.
Read Also: How to Develop Fitness App like MyFitnessPal?
What Are the Earning Sources of Peloton Fitness App?
For the survival of the business, that too, in the long run, profits are considered important. These profits can be either drawn out or can be reinvested in the business. Hence identifying the sources of the revenue for a fitness app like peloton becomes imperative. There are several ways of income generation from the app.
Supplements Sold On the Platform
Involving in a fitness regime also requires the intake of the right nutrition for the proper growth of the body. Selling protein and vitamin supplements can be a stable source of recurring revenue. As supplements are required by everyone in the fitness routines, they are the prerequisites of the exercise and it would be a great business model to incorporate fitness supplements.
Advertising of Partner Brands
As the user engagement of the app increases, it will make a great marketplace for other companies in the fitness industry to advertise their brand in the fitness app as they will be getting their target audience. It would be also useful to the users as the fitness app will be a one-stop where they would be able to get everything about the fitness industry. Apps would benefit from the guest company advertising their products on the app.
Paid Version Of the App
By offering a free app initially to all the users, it would be a great technique of market penetration. Once the users are used to the utility of the app and they notice the benefits of the app. They will be compelled to take up the premium paid app which is more exclusive and highly personalized. Personalized training sessions by trainers and guidance by nutritionists can be the unique selling points of the paid app.
In-App Purchasing Platform
Collaboration with other brands would generate in the form of the commission received from them. But the app can also introduce its merchandise in the market and sell it on the app itself. It will be a direct source of income from the app.
Paid Features
In the free app, everything will be accessible to the users but there will be certain premium things reserved under the category of the premium services which will be paid. This simple model would help generate revenue even from the free app. This feature is also called in-app purchases and is a great option for revenue generation.
Wrapping Up the Development of Workout Streaming Apps Like Peloton
Developing fitness apps like Peloton calls for a thorough knowledge of the at-home exercise industry, consumer preferences, and technical capacity. Essential elements such as live and on-demand classes, equipment integration, performance tracking, and a robust community will help you give your consumers an interesting and customized workout. Using the correct tech stack, development team, and monetization techniques can help you enter this profitable sector and maybe cause industry disruption.
Octal IT Solution plays as your helping hand in creating cycling apps like Peloton. Our developers have over 500,000 hours of architectural, scalable platform coding experience. Imagine a flawless combination of real-time performance tracking, high-definition video streaming, and AI-driven customized exercises. We will design a product that not only meets but also goes beyond industry requirements by precisely combining hardware, software, and user experience flawlessly. Let’s turn fitness around.
FAQ’s
Creating a fitness app comes with somewhat different expenses. The whole cost is much influenced by elements including app complexity, required features, design intricacy, platform choice ( iOS, Android, or both), development team location, and continuous maintenance. Although a simple app with limited capabilities could be less expensive, a sophisticated app with advanced capabilities can be quite more expensive. Starting with a minimum viable product (MVP) and then progressively increasing depending on user input and financial resources helps one control costs.
Indeed, fitness applications are quite lucrative. Typical monetizing techniques include membership fees for premium content and features, in-app purchases for exercise plans or equipment, advertising income, relationships with fitness brands, and sales of digital products, including e-books or meal plans. Factors including user acquisition, interaction, and the app’s value proposition determine how successful monetizing is.
Starting with your target audience and developing a unique value proposition can help you design a fitness app. Comprehensive market research then has to be done to grasp user wants and preferences. Create thorough prototypes and layouts for the design and user experience of the app. Select a suitable development tool and give user experience and performance top priority throughout the app-building process. Strong testing is absolutely essential to find and fix any flaws.