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Many entrepreneurs these days seek short video app development services to enter the market with an app like TikTok. Considering the popularity and trends of recent days, it is no big deal that people are looking for engaging solutions to share and create interesting short videos. Short video mobile app developers with the growing trends try to innovate the solutions and offer users immersive experiences.

Short video applications have risen greatly after the TikTok ban in many countries. Considering the popularity and demand of such applications, many businesses decided to take advantage of the opportunity and earn some profits by launching their own short video mobile applications. 

If you think this could be your next business idea, you would need a short video app development team to handle your business needs and help you enter the market with an enchanting solution.

TikTok had more than one billion downloads in just a couple of years.

It gained popularity quickly due to its ease and predictive analysis-based suggestions. Here we share a detailed guide on the core of the TikTok clone application business model.  

How Short Video Apps Like TikTok Work?

End-users can easily share these recordings with friends or other social media platforms. This short video application lets the customers lip-sync with the ambient sound, and they can pick a part of their favorite dialogue or melody. This application lets end-users publish short videos that draw in countless crowds. 

The short videos made using the application or shared over the channels gain popularity easily.

short video app development

The platform is an easy way to reflect the talent of individuals among other users and friends. You could also change your video into a live background. According to a study, users spend around 52 minutes on TikTok daily. 

To make a short video app, you should know the features and functions, tech stack, cost assessment, and revenue model. Our short video mobile app developers share the most prominent features that can make your short video mobile application the most popular in the market.

Market Stats 

Here are some top market stats for short video app development. Have a look at each one. 

  • As of 2024, the market is projected to grow at a compound annual growth rate of around 10.60% over the next five years. 
  • As per the cognitive market research, the global short video-sharing platform market size in 2024 is USD 1695.20 Mn in 2024. 
  • North America held the largest market so far accounting for more than 40% of the global revenue. With a market size of USD 678.08 Mn in 2024. It is expected to grow at a CAGR of 8.8% from 2024 to 2031.

Most Popular Short Video Mobile App

short video sharing app development

Instagram Reel, YouTube Shorts, TikTok, and Snapchat are the most popular short video mobile apps.

1. TikTok

TikTok - Most Popular Video Sharing App

TikTok, developed by the Chinese company ByteDance, pioneered short-form video content. Its algorithm-based recommendation engine, user-friendly interface, and focus on music, dance, and creativity have made it a global sensation.

  • Year of Launch: 2017
  • Downloads: Over 3.5 billion

Key Features:

  • Video creation tools (filters, effects, music overlays)
  • Advanced video editing options (speed, transitions, text, etc.)
  • Social interaction features (likes, comments, shares)
  • Personalized “For You” feed based on user interests

2. Instagram Reels

Intra Reels

Instagram, owned by Meta (formerly Facebook), introduced Instagram Reels as a response to the growing popularity of TikTok. It allows users to create and share 15- to 90-second videos with music, text, and various creative effects.

  • Year of Launch: 2020
  • Downloads: Over 2.5 billion downloads

Key Features:

  • Video editing tools (effects, filters, music)
  • Reels integrated directly into the Instagram feed and Explore page
  • Engagement tools (likes, comments, shares)
  • Shopping integration (brands can feature products within Reels)

3. Youtube Shorts

Youtube Shorts

YouTube Shorts is YouTube’s answer to the short video trend. With its focus on vertical, 60-second video content, Shorts allows creators to upload videos directly from their mobile devices. It has a massive user base thanks to YouTube’s existing popularity.

  • Year of Launch: 2020
  • Downloads: Over 10 billion downloads globally

Key Features:

  • 15- to 60-second video creation
  • Music and sound integration from YouTube’s vast library
  • Like, comment, and share functionalities
  • Discoverability via the YouTube algorithm

4. Moj, MX TakaTak

Moj, MX TakaTak App

Moj, an Indian short video platform developed by ShareChat, quickly gained popularity after the TikTok ban in India. It offers a similar experience to TikTok, with content in regional languages and a focus on creative freedom.

  • Year of Launch: 2020
  • Downloads: Over 500 million downloads

Key Features:

  • Video creation with filters, effects, and music
  • Multi-language support (including Hindi, Tamil, Telugu, etc.)
  • User-friendly interface for content discovery
  • Social sharing options

5. MX TakaTak

MX TakaTak

MX TakaTak is another short video app that emerged as a competitor after the TikTok ban in India. It focuses on providing entertainment, fun challenges, and creative content, and has quickly become one of the most downloaded apps in the region.

  • Year of Launch: 2020
  • Downloads: Over 400 million downloads

Key Features:

  • Variety of video editing tools
  • Interactive and engaging content (challenges, filters, stickers)
  • Regional language support
  • Monetization options for creators
short video app development

These are some of the most popular short video applications in the market. Hire short video mobile app developers to help you create a solution that competes with the big names in the market.

Key Features to Consider While Short Video App Development

When hiring a short video app development team, it is important to incorporate the most interesting elements. It will be great, to begin with the MVP alongside some fundamental highlights. You can ask your team of short video mobile app developers to mention some additional features in the MVP for better understanding. Also, visit here to learn about the best OTT app development companies.

1. Information Exchange and Login Process 

Without information exchange to the application, the users cannot post any of their recordings on the application. To sign up for the application, one has numerous choices, for example, through email, telephone no, or other online media accounts. After joining, they need to focus and recall their qualifications so that whenever it very well may be utilized for login, they can keep on utilizing the application without logging out. 

2. Profile Customization 

Each user would need to build a profile or record on the application with the fundamental data, and they can likewise alter it with an alternate name, profile picture, or add an extraordinary bio. These things permit clients to make their profile unique from other people. 

short video sharing mobile app development

3. Administrator Panel 

The admin panel is utilized for the users in the application; through it, you can erase or obstruct upsetting clients. Additionally, it can assist you with recording or storing posts from explicit clients, information about new clients, and more. 

4. Message Pop-ups 

If you want to build a short video-creating application, consider users’ needs. One may need to share some videos, talk about them, and analyze them. Integrate an instant messaging app interface functionality to help users connect with the like-minded community. One can notify the clients about new videos, preferences, remarks, etc. 

Generally, these videos are stored over Google Cloud Messaging for Apple and Android-based solutions. 

5. Video Editing 

The users of this application can access fundamental video editing elements to change their videos and enhance them for better reach. Some of the most common features that we include in your application are playback speed, adding music, excellence mode for smooth skin, etc. This is the most important feature to be considered in the short video app development process.

Short Video Soluions

The platform would have stickers, GIFs, and other elements to make the videos interesting and better. Let your short video mobile app developers integrate basic editing features making your users editors themselves.

6. Live Streaming 

It is a sort of premium element of the application, where application clients can get virtual role models who would purchase application coins and make live music streams

7. Social Sharing 

The application should give sharing choices to clients to have more fans and followers. Our solutions would let the users synchronize their profiles with other social media organizations. 

8. QR Code Scanner 

This component is incorporated to build a mobile short video app as it permits individuals to follow and buy in one another through sharing the special QR code accessible on the application. The digital wallet app developers can integrate such solutions with your short video app.

9. Location-Based Content

It is one of the high-level highlights of the short application. It permits finding the substance posted by clients and the gadget with a similar area. 

Read Also: How Much Does It Cost To Develop a Music Streaming Mobile App Like Spotify?

Short Video App Development: Easy Steps 

If you want to build a video streaming mobile app or a short video app that allows users to create and edit their videos, you must have a clear roadmap. Our short video mobile app developers share here the roadmap they follow for an enticing product.

Step 1: Information Gathering

For creating the short video mobile app, our team starts with gathering information about its functionalities and operability. To ensure your application stands out from the competition, include some unique features and operations in the application.

Step 2: Distinguish the Target Market 

First, study your ideal target audience, prepare a strategy, and design accordingly. To affirm the solutions, study their information, like where they live, their ages, the gadgets they rely on, and so on. 

Apart from this, you must consider their social patterns like the will to download the application, booting time, low resistance, security, protection, etc. 

Study and identify your buyer persona and then try to develop an idea that would resolve clients’ problems keeping your business objective in line. 

Step 3: Designing and Wireframing

Once you have decided on the features and operations you want to include in your application, share them with your designers. The UI UX design services providing team would create a solution reflecting your idea on the screen.

Step 4: Develop the Application

After the design team completes the prototype, the dedicated development team works on breathing life into your application. With a relevant tech stack, they ensure you get a solution that stands technologically ahead of other existing solutions in the market.

Step 5: Quality Analysis and Testing

Before deploying the solution, the quality analysis and software testing service team checks for all the aspects of the application for its operations. They test for the application’s features, functions, operation, and look and feel.

Once the application is bug-free and flawless, we deploy it to the client.

Step 6: Deploy to the Client

We ensure the deployment of the solution to the client within the defined deadline. Also, we affirm the solutions that are delivered to meet your expectations and are scalable in the future with growing business and advancing technology.

Also Read: How To Develop an On-Demand Video Streaming Mobile App?

Select the Right Monetization Model For Short Video App Development

Short Video Monetization Strategy

Understanding your monetization is significant. Working well in your money-earning ways is quite important. Our short video mobile app developers make sure the solutions that are delivered to you help you build a strong presence in the market, and for that; we offer these different ways of working: 

In-application Purchases

Let your users buy interesting and engaging solutions from the application. Let them pay for the features they want to include in their videos to improve them. You can also add to the picture better features that are unique to your business. 

Our team studies the market well and affirms no loopholes in the product dropped to you. 

Sponsorship and Advert Selling

You can easily choose to advertise on your application. Some of the most common ways to do so are cost per activity when sponsors just compensation for specific exercises like the application introduced, cost per click each time the client cooperates with the advertisement, cost per click on every promotion running in the application, or information exchange, and so on. 

Choosing the right monetization plan for your business would create a major difference. Our experts affirm that the solutions you opt for help you bring a strong identity to the digital universe. 

Another important thing to consider here is if you want to work with an in-house development team or hire a remote app development team.

Inhouse App Development Team VS Hire Remote Team

You can work with a team of short video mobile app developers in two different ways. The two choices are:

Outsource to An App Development Company OR Hire a Remote Team 

It has become so famous these days that everyone is adjusting to it. It depends on the financial plan as you can choose the product advancement organization that can finish your necessities and is appropriate for your spending plan. 

In-house Android or iOS application Development Team

Hire Android app developers or iOS app developers in-house to support the development task. It’s generally less convenient of an option as it incorporates programming and equipment purchases, leases, charges, etc. Even though you can associate with the improvement group in a superior manner. 

Since you need to focus and invest in your core business, hiring mobile app developers from an agency would be a more affordable and convenient choice. 

Also Read: In-house Team or Offshore Development Partner – How to Make the Right Choice

Technology Stack of Short Video App Development

The technology used in the applications is advanced and brings you the best results. We deliver scalable and futuristic solutions that can easily be updated. 

  • Programming Languages: You can utilize Java and Kotlin programming languages for Android App advancement. For iPhone app development, you can utilize C or Swift. Regardless, while making a hybrid application, you can use elements like Xamarin, Flutter, and React Native. 
  • Mobile App Framework: Android Studio and Android SDK for Android short video app development, Xcode and iOS SDK for iOS short video app development
  • Video Playback Libraries: ExoPlayer for Android and AVFoundation for iOS
  • Real-time Video Processing: For real-time video effects or filters, you can use frameworks like FFmpeg, GPUImage, or Google’s ML Kit for on-device machine learning.
  • Database: Popular choices include MySQL, PostgreSQL, or MongoDB
  • Cloud Storage: You can use Amazon S3, Google Cloud Storage, or Microsoft Azure Blob Storage
  • Video Processing and Transcoding Tools: FFmpeg, Wowza Streaming Engine, or Zencoder can process and transcode videos into different formats. You can also go for AWS and Azure Media services for the same.
  • Content Delivery Network (CDN): Cloudflare, Akamai, or Amazon CloudFront can be used for efficient video content delivery.
  • Analytics and Crash Reporting: Google Analytics, Firebase Analytics, or Crashlytics can be used to measure app performance.
  • Geolocation: Mapkit/Core Location systems for iOS, Google Maps API for Android
  • Notifications  Apple pop-up messages for iOS, Google Cloud Messaging for Android 
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Required Team Structure for Short Video Sharing App Development

When developing an application like TikTok our team of short video mobile app developers ensures client is a part of the development cycle. Their constant inputs help us build a solution that aligns with their business objective. Our team follows an agile software development process, where the client can check and review the solutions at each step and offer you short video-sharing app development services.  

With a team dedicated to delivering the best, we affirm that the solutions can keep you involved with the work. If you have any issues with elements, you can request a modification before things go live. 

Project Manager | Business Analyst | Android – iOS Developers, UI/UX Expert, QA engineer, Back-end engineers 

Cost to Develop a Short Video Mobile App

The cost to develop a short video mobile app can vary significantly depending on various factors, including the expertise and reputation of the development partner, team size, development timeline, and geographic location. Here’s a general breakdown of the average per-hour rates for app development based on the location of the development team:

1. Based on Diverse Locations

North America and Western Europe

Development rates in these regions are typically the highest, ranging from $100 to $250 per hour. This is primarily due to the higher cost of living, labor costs, and industry standards.

Eastern Europe

Rates in Eastern European countries such as Ukraine, Poland, or Romania usually range from $40 to $100 per hour. These countries have a skilled workforce with competitive rates compared to Western Europe.

Asia

Rates in countries like India, China, or Vietnam are relatively lower, ranging from $25 to $70 per hour. These countries have a large pool of developers and lower labor costs.

South America

Rates in South American countries like Brazil, Argentina, or Colombia range from $30 to $80 per hour. While rates can be lower than North America or Europe, they still offer quality development services.

It’s important to note that these rates are just rough estimates and can vary depending on the development team’s specific circumstances, project complexity, and experience level. Some development companies may also offer fixed-price contracts or project-based pricing instead of hourly rates.

2. Based on Features

The feature set plays a significant role in deciding the solution’s price. For a basic solution, the application would cost around $35k for a single platform, and when talking about advanced solutions, the investment would be around $50k to $70k. 

For a fundamental application, it takes- 

  • Undertaking the executives – 150 hours 
  • Custom improvement – 600 hours 
  • Business investigation – 50 hours 
  • Quality confirmation – 100 hours 

Hipi – Our Short Video Project

Short Video App Case Study

Case Study

The Conclusion 

Short video publishing platforms have captivated end-users, fostering high levels of engagement. Short video mobile apps are globally accepted as an effective branding platform. The team of proficient short video mobile app developers at Octal IT Solution guarantees to develop highly capable video-sharing mobile platforms that meet desired business objectives. As a prominent mobile app development company, we understand the demands of the current era and strive to provide applications with innovative features striking designs, and tailored to meet our clients’ specific requirements. Throughout the years, our team of expert app developers has successfully delivered comparable video streaming solutions, gaining a profound understanding of the crucial significance of customer engagement and consistent communication for the prosperity of your business.

Start Your Short Video
THE AUTHOR
Managing Director
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Arun G Goyal is a tech enthusiast and experienced writer. He's known for his insightful blog posts, where he shares his expertise gained from years in the tech industry. Arun shares his knowledge and insights through engaging blog posts, making him a respected figure in the field.

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