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Mobile App Development

Cross-platform App Development Cost: A Complete Guide

Published on : Apr 17th, 2025

Did you know that one-third of the mobile developers use a cross-platform framework? Cross-platform is a remunerative technology for entrepreneurs as well as budding businesses. Developing an application in a cross-platform saves time and cost, targeting both iOS and Android platforms

Since cross-platform apps are accessed on all devices, it leverage you to captivate a large audience. This article will deliver all the requisite information related to mobile app development services that offer custom solutions.

Cross-Platform and Its Market

The possibility of maximum exposure draws business towards cross-platform application development. In 2022, it was observed that $101.7 billion was the global cross-platform revenue. Also, the global cross-platform market size was around $120 billion in 2023. 

Cross-platform technology/framework is promising and is expected to scale over the decade, and by the end of 2033, the market size will reach $546.7 billion

So, what’s boosting the demand for cross-platform apps? Certainly, the continuous development of smartphones is the major indication that underlines the need for this technology. Additionally, the ease and cost-effectiveness you get from opting for cross-platform application development is another reason for the surge in the market. 

The predictions of cross-platform technology’s growing demand are observed from the rate of growth of smart devices. Where there were 3.5 billion mobile phone users in 2018, it turned to 5 billion in 2022 and is further expected to reach 6.1 billion by 2028.

Estimated Market Value of Cross-Platform By 2033

CountriesMarket Value
United States$104.7 billion
United Kingdom$22.3 billion
China$143 billion
Japan$107.9 billion
South Korea$32.5 billion

One of the popular cross-platform app development frameworks is Flutter. The framework also exhibits a valuable and promising CAGR of 16.6% between 2023 to 2033.

Along with Flutter, other powerful and high-performing application frameworks can run on multiple platforms. We will learn about these frameworks and their associated.

Different Types of Cross-Platform Apps & Their Development Costs

1. Flutter

Flutter

One of the popular cross-platform mobile app frameworks is Flutter. The framework also exhibits a valuable and promising CAGR of 16.6% between 2023 to 2033.

Along with Flutter, there are other powerful and high-performing application frameworks that can run on multiple platforms. We will learn about these frameworks and their associated.

The most versatile of all, Flutter is the most preferred development platform. Developed by Google, Flutter works on Dart, offering simplicity and efficiency. 

Rendering its own engine and widgets, Flutter eliminates the platform-specific UI components. An application developed on Flutter delivers native-like performance, creating lucrative revenues for businesses.  

The best part about Flutter is its swift development cycle, extensive widget library, and much more, offering applications that work on multiple platforms. 

2. React Native 

React Native 

React Native is another versatile and customizable platform that run on multiple platforms. This technology framework is also most preferred by mobile app development companies as well as developers. 

React Native can seamlessly reduce development costs while allowing faster time-to-market. Backed by powerful JavaScript, React Native’s code can be used on different operating systems without separating them. 

React Native uses JavaScript code to integrate platform-specific components. These components ensure optimal performance and accessibility of application features, reaching a wider audience. 

3. Ionic 

Ionic 

If you are looking for an open source UI toolkit, especially to develop modern and high-quality cross-platform, then this is the one framework you will want.

The powerful JS framework’s CLI to create, build, test, and deploy the application. Features like Hot Refresh, Code extensions, built-in best practices, and a library of native device functionality help the code to write once and run anywhere. 

Whether it’s native builds or pushing live application updates or publishing to the app stores, Ionic AppFlow can help automate the entire process.

4. Kotlin

Kotlin

Kotlin is a multiplatform technology popular for simplifying the development of even the most complex projects. This open-source platform lets you share code to work on different platforms while keeping the UI native. 

The most flexible platform, Kotlin allows the piece of logic as well as UI sharing hassle-free. Kotlin is a perfect technology to make your application work on multiple platforms.

From basic applications to platform-specific codes, targets, and source sets, Kotlin lets you useit  without interruption. Kotlin leverages hierarchical project structure and built-in scripts, making it easy to share common code.

Cross-Platform FrameworksSimple To Complex App Development Cost
Kotlin$7,000 – $120,000
Ionic$6,000 – $150,000
React Native$15,000 – $300,000
Flutter$15,000 – $200,000

Key Factors Influencing Cross-platform Development Cost

Multiple factors influence the cost of developing a cross-platform application, ranging from the number of features you want to incorporate years of experience and expertise, to technology like AI/ML integration.

Key Factors Influencing cross platform development cost

Project Complexity

Complexity impacts cost directly. Developing a simple application with requisite features may not tweak the budget. But having a feature-rich, advanced technology-integrated application will influence the cost.

Components in UI/UX

A simple design and color combination will ensure good look and feel. But sophisticated and high-quality images influence users more. Additionally, quality and high-end designs help seamless navigation, which is again crucial for application success. However, it impacts costs, so it is important to analyze UI and UX designs prior to all.

With multiple frameworks available, it becomes difficult to choose. Regardless of their functionality similarity, extended features and scalability add cost. You would want to evaluate the cost associated with the advanced functionalities, libraries, and widgets they offer. 

Outsourcing or In-house

Hiring a mobile app development firm influences costs deeply. Your in-house team can cost you higher compared to outsourcing or vice versa, depending on the location. You might have skilled developers with a higher rate of development in-house that might be equivalent to the outsourced team.

Also Read: How Much Does It Cost To Develop A Mobile App

Advantages of Cross-Platform App Development

1. Reduced Time & Cost 

Developing an application for both iOS and Android devices can reduce not just development time by 10-20% but also quicken releases. 

Additionally, with code reusability, you save a lot of money, spend less on marketing while maintaining a smaller team. 

2. Wider Audience 

Certainly, when you develop applications for all sorts of devices, you reach a global audience. Without much marketing expense or unique elements, businesses can always effortlessly target and reach the audience they desire.

3. Quick & Easy Development

Code, UI/UX, and element sharing with small adjustable tweaks makes development and maintenance easier and simpler. 

Businesses can always provide regular updates and bug fixing for both devices with less time than any native development and updates provided. 

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Methods to Optimize the Development Cost of Cross-Application

Setting Priorities: To optimize cost, you must set a clear picture of what you have to prioritize, ranging from aesthetic UI/UX to crucial features. 

Tools and Technologies: In order to optimize your application for cross-platforms, you must use open-source tools. Pre-built libraries, widgets, and templates can reduce licensing costs while speeding up the development. 

Optimized Designs: Keeping UI simple and sophisticated should be prioritized. Intuitive and easy-to-navigate designs are far better than complex designs that require extensive development as well as cost.

Testing Application: To ensure the success of your application on cross-platforms, it is important to run tests before deployment. Ensuring that the application and its features run seamlessly is essential to avoid exorbitant fixes.

Outsourcing: Instead of hiring an experienced in-house team, you can outsource your entire project. Hiring a team can cost more than outsourcing the project while staying away from the hassle of picking experienced individuals.

Read More: How Much Does AI Development Cost

Estimated Cost to Develop a cross-platform app in 2025

To answer in one line, there is no fixed cost or budget for the development of a cross-app platform. With different needs and audience targets, the development process and its cost vary. So, we have shared an approximate cost for developing the application that runs on multiple platforms.

ComplexityEstimated Cost
Simple$30,000+
Medium$80,000+
Complex/Enterprise-grade$150,000+

Apart from designing to developing features to deploying the application after testing it, other costs may come up.

What Should You Be Prepared For?

Regardless of a well-planned project, there are miscellaneous considerations that can add up to your cost. 

New Feature: While developing the application, you may have researched more and found a very useful and scalable feature to add to the application. The sudden addition or enhancement can impact the entire budget.

Change in Requirement: Business needs change as per the needs of the customers. They also have to walk along the changing trends in the market, which result in tweaking the development, impacting the cost significantly.

Cloud Service: One of the major integrations you want to have in your application is seamless integration with the cloud. Effective storage for smooth operation demands additional cost from the set budget.

Certifications: Security and regulatory standards are the next big thing to consider when developing an application. If this information, regarding certification fees in not mentioned, then you must ask for it.

Custom software development cost is different from the regular cost. To have a cross-platform solution that matches your needs may require customization. Also, it ensures that it matches and reflects your business theme. Many more reasons can add up costs. Even the smallest tweak can add up cost, hence, it is recommended to consider all during the start of the development process. 

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Final Words

Cross-platform app development is a smart investment for businesses aiming to reach a wider audience with a single codebase. While the overall cost depends on various factors, such as app complexity, chosen tech stack, and post-launch needs, understanding the breakdown and hidden expenses can help you avoid budget surprises. By planning ahead, choosing the right development partner, and leveraging cost optimization strategies, you can build a high-quality cross-platform app that aligns with your goals and budget in 2025 and beyond.

FAQs

What is the average cost of cross-platform app development in 2025?

The average cost can range from $20,000 to $150,000+, depending on complexity, features, and location of the development team.

Is cross-platform development cheaper than native development?

Yes, generally. Since cross-platform apps use a single codebase for multiple platforms, it often reduces both time and development costs.

Which frameworks are best for cross-platform app development?

Popular options include Flutter, React Native, and Xamarin—each with its pros and cons depending on your app requirements.

Are there ongoing costs after the app is launched?

Yes. Maintenance, updates, server hosting, and third-party integrations are common ongoing expenses.

How can I reduce cross-platform app development costs?

Focus on a clear MVP, use open-source tools, choose the right tech stack, and work with experienced developers to minimize rework.

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THE AUTHOR
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Priyank Sharma is a tech blogger passionate about the intersection of technology and daily life. With a diverse tech background and a deep affection for storytelling, he offers a unique perspective, making complex concepts accessible and relatable.

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