The Health & Fitness sector is all about serving people with healthy lifestyle so that they can maintain a balance between health and wealth. If you are looking to foray into multi-million dollar health & fitness industry with an exciting Diet & Nutrition mobile app, the endpoint lies in mobile app quality standards, customer engagement and level of profit that will drive you even more positively to follow your passion.
Now, when it comes to making an app that appeal to a common subject niche, like Diet Planner mobile App in our case, the level of expectation from the end users or consumers is extremely demanding and the Diet and Nutrition App should match up to that minimum level expectation in order to make a nice profit.
Percentage of U.S. adults who would use an app to track their diet and nutrition as of 2017, by community
There is a range of options a diet app provide
• Healthy Food Suggestions;
• Water Consumption;
• Food Logger
• Carbs Control/Weight loss;
• Diet Planning;
• Shopping List Organizers;
• Calorie counter based on physical activity & food intake.
• Hire Nutritionists & Dietitian
However, it is highly imperative to know about the sections that may need attention and are therefore more critical to get success in the nutrition segment. Therefore, here are the relevant sections of a usual diet and nutrition mobile app.
This page marks the check-in of a user into your application. It will begin with the users’ entering their details (Such as age, height, sex, weight, allergies, food preferences, etc.) through either manually or through social media platforms like Facebook, LinkedIn, Gmail, and others. Once the respective data that is acquired, as an App developer one can make the best use of them to send promotional emails from time to time or in enabling the users to add more people from their network in an exchange of additional rewards.
Diet wagging/ Food & Activity/ Logger
After the users are signed in, they will naturally expect the concerned app to show them the real calorie consumption their body is building on a daily basis and what would be the simplest solution to that other than a Food Log. Therefore, a database having the detailed calorific value of every possible consumable item is an essential for every nutrition app. One can say, it will be like a Wikipedia where a simple type of initial letters may suggest the name of the food and the calorific value it bears with every bite. It is imperative to make the app as colorful and captivating as possible to retain long-time stay of the application users
The whole objective of downloading the app from a user point of view is to get right eating plans that will work in favor of his/her good health. For that, the application needs to have a diet plan suggestion page where users can get multiple suggested diet plan against their input of desired weight and food preferences. Most app makers provide live chat integration linking to a diet or nutrition expert. It has two advantages – First, the developer would not have a need to program the app to suggest diet plans on endless input combinations and Second benefit would be that the live connection to an expert could fetch the developer an additional middle person royalty.
Connectivity Wearable Devices
External wearable like Apple Watch, Android Wear, Fitbit, and Jawbone are the new trending digital watches and they are sold with an advertisement that closely matches the purpose of this kind of application, i.e. keeping a track on the health of the wearer. Now, the real benefit of this technology integration is for the user as the exact necessary inputs like heart bit rate, per day running distance, calories burnt and nearby ambiance, all can be captured easily from a smart watch. All it takes is the brains of the App Developer/Programmer to be a little bit cleverer.
Apple HealthKit and Google Fit
Google and Apple let other applications exchange the vital data on person’s activities through their APIs. Thus, your diet and nutrition application is not depended on smartphone’s embedded utilities every time it needs the data on the steps walked or calories burnt. Apple HealthKit and Google Fit apps do already have all the basic information.
Push Notifications increase engagement with your app and improve user retention rates. In our case, it should keep the user hooked to the application, and that is possible if the application will show motherly care by sending push notifications for consuming the required level of nutrition when exercising. The more it gets realistic in terms of a virtual assistant; the better will be its popularity on application shops of Android and iOS.
Self-Intuitive & User Friendly UX UI
The application should be as user-friendly as possible and for that, its functionality should be easy to detect by any group age. However, oldies may find them difficult through it, the presence of a simple “Help” or “?” or search icon will do the wonder. The purpose of that section is to move the user to the desired section with manual input of letters instead of making him/her search for complex tree structures of tabs.
People do love to show off when they achieve something commendable. Make that thing happen through this app. Add a feature that will enable the user to share his monthly or weekly progress on social platforms like Facebook, Twitter, and Instagram. The moment the users start getting the appreciation from their communities on those virtual platforms, the app will also get indirect advertisement leading it to become a ‘two birds with one stone’ affair.
This is another common way that every success aspiring app developers are following nowadays to better draw the audience. People are always hungry for a good source of useful information. As a content or blog writer, if one can deliver certain weight loss techniques, food diet plans, or trending fat burning exercises through a blog, that will triple fold the traffic level towards your application.
Direct connection to nutritionist trainers
It may be possible that users will need the advice of a trainer or doctor before following any exercise or choosing any diet recipe owing to the presence of certain pre-health conditions. If you are keen to make your application a complete winner and long-time runner, adding this feature is not a bad idea at all. You may also go for third-party integration to some other website dealing with doctors or to the personal page of any sponsored trainer.
If as an app developer if you desire your application stands tall among the competitors with other apps you should integrate it with a Barcode scanning feature that will enable the users to get a brief description of the products by scanning their barcode. You can also help people to make their grocery list against a budgetary diet plan. People go crazy for such stuff. Some application also helps the users to shop online and deliver the products at their doorstep.
This section is clearly for user’s feedback. The smoothness and ease of usability of your app can be better understood from user’s point of view. Therefore, make the app a part of your indirect testing team ask them any suggestions on further improvisation or any bugs that they may feel like reporting. The collected feedbacks will help you make a better scalable version of the app every time.
Other Important Features
Auto Medical help based on the alerts received from wearable gears
Free & Pro Membership Plans (Additional Features & Without Ads)
Efficient Content Management System
Multiple Payment Gateways Supporting Multiple Currencies
Marketing Tools & Advertise Management Modules
Real-Time Analytics for Real-Time Decision Making
Feature Rich Admin Panels for Trainers, Customers and App Owner
Effective Loyalty programs to attract more & more customers
A strong technical framework is necessary for making the app perform every bit of task successfully. For that, your application needs to pass through multiple sections and these include-
- Push Notifications – Twilio, Push.io
- Nutrition Feeds – NutritionX, MyFitnesspal
- SMS, Voice and Phone Verification -Nexmo, Twilio
- Payments – Braintree & PayPal , Stripe, EWallets
- GWT – for Powerful Programming
- Datastax – for Data Management
- Mandrill – for everything related to emails
- Debian – the Universal Operating System
- Database – MongoDB, Hbase, Cassandra, Postgress, Mail Chimp Integration
- Cloud Environment – AWS
- Realtime Analytics – Hadoop, Spark, BigData, Apache Flink, Cisco, IBM
Technical documentation: It is the initial blueprint prior to software development, which will be followed until the development marks its end.
Design and Development: As Android and iOS have their own development platform, so you need not worry about that. For initial login process, one can use Facebook SDK or any similar login of any other social media. To make the database of the calories against each consumable item, you will need a storage space and Amazon Cloud Storage or Auto Scaling web servers will work fine. To make the app wearable integrated, it is better to take the help of open source platform like Jawbone UP, or opt for Garmin API or the Fitbit API to interact Fitbit data in its own For Push notifications, use PUSHER API. For iOS push notification, one can use Apple’s own notification service.
Testing and Bug Fixing: Post development there lays an important part, and that is testing. Your application is ready, but it needs to be tested against various critical as well as complex situations. People find it annoying to use the app if it stops in the middle automatically or hangs while making any payment. Therefore, cross-verify its functionality from every point of view. Google Analytics or mix panel can be used for analytics and performance comparison.
A team of professionals that you need
To make a superior application, you may need an mobile app development partner, a group of people who will make strategies, designs, development, and testing. Therefore, it is very important to choose right potential candidates and to evaluate them from time to time. Following are the key personnel those you should hire for sure-
Project Manager: He/she should be an expert on mobile industry having a precise knowledge of what works and what does not. You can perform the role as well provided you are confident of your existing knowledge and managerial skills. The project manager will make a deep market study and will suggest best things to do.
Developers – Developers are the real key movers and shakers who are creators of the app from scratch. A native app is much better than a web app. The team needs to have both Android Expert and iOS developers. They will be under the guidance of project managers. Now, it is important that you make an agreement with the team of developers so that they will provide technical support and will update the app from time to time against any bug fixing.
Designers- This group cannot also be ignored. No matter how strong your app may be regarding coding, if it fails to attract the view of users during the course of usage, it may soon be uninstalled. Therefore, good UX/UI designers are required to make a good choice of color, background, elements, etc. They make the frame look good on screen.
Testers- Testers are the certifiers. They are restless until they find a flaw in your app. Only when they test the app against every possible combination that they certify it as without errors, your app may mark its footprint in the application market. If the testing team is strong, the app will hardly need in updating against bug fixing in the near future.
How much it costs and how much can you make actually of it.
If the firm want to make an app that sells high, then it needs to spend a good amount of money on highly experienced mobile app developers. It may choose Indian developers or may go for other freelancers around the globe. However, here are the average development rates that can be expected from developers as their remuneration-
S. based developers: – $50 to $250 per hour
Easter Europe based developers: – $30 to $150 per hour
India based developers: – $10 to $80 per hour
After making a substantial cash outflow within few days of the launch of the app, it is necessary to know about how much can the owners of the app can make on an average note. Well, it all depends upon the medium the app owner has chosen to make a profit. Broadly, there are two ways to earn money through an app the first one is either by selling and the second option through advertisements. Sometimes, it can be both as well.
If as an app owner, you thought that the application has sucked-in enough development fees to stand out as the best user-friendly app and deserves a premium treatment, and then make the app out of the hands of seekers who want the app free. As an App owner – you can add a minimum selling amount keeping a larger class of people in mind. Even if you make it available for $2, one million downloads are enough to put you into Yacht showrooms.
One can also give the app away but allow advertisers to share the space in the App. If the advertisements are clicked, you earn money otherwise not. So go ahead, and other things will gradually fall into place.