In marketing, a corporate identity is the “persona” of a corporation which is designed to accord with and facilitate the attainment of business objectives. It is usually visibly manifested by way of branding and the use of trademarks.
Corporate identity comes into being when there is a common ownership of an organizational philosophy that is manifest in a distinct corporate culture – the corporate personality. At its most profound, the public feel that they have ownership of the philosophy.
Octal Software provides resourceful insight in creating and marketing a successful corporate identity. This involves extensive planning, and the development effective processes and strategies. Creativity plays a vital role in our ability to offer the ultimate in technology solutions. Octal gives the freedom required to project stock holders, allowing the most original outcome for any creative project.
Our team is passionate about crafting a highly successful corporate identity and marketing strategy for our clients. Our creative team works closely with the marketing team to gain appropriate insight of our clients’ businesses. We evaluate the long term goals of the client, considering functional, business and financial objectives. Just developing a professional logo or letterhead does not form a corporate identity; rather it involves a comprehensive marketing plan envisioning the identity from market perspective. Projects start from a thorough study of your business domain and evaluation of standing in the market.
Octal Software will the deliver a strategic plan to achieve the goals of the company, considering all of your company’s current needs. Regular upgrades in corporate identity strategy are equally important due to dynamic market changes.
Our range of services include
- Logo Design
- Brand identity
- Corporate brochure
- Corporate Identity Kit (Logo, Letterhead, Business cards, Envelopes)
- Collateral systems
- Corporate presentations
- Banner and billboard creations
- Online marketing materials
- Interactive presentations
- Product launch strategy
- Consistency strategy
- Online ad creations
- Product package graphic design
- Brand Development
